Founder & CEO Social Coaching

Every quarter you stay out of view, a less-qualified competitor becomes the default name in your market.

The Visible CEO Program closes that gap in 8 weeks

71%
of buyers are more likely to choose a company whose CEO is visible on social media.
Edelman, 2024
82%
of business leaders agree there is a wider reward for the company when leadership is active on social.
FTI Consulting, 2022
55%
of decision makers say content from thought leaders wins them over during economically bleak times.
Hootsuite, 2023

For most founders, it’s one of two struggles.

You've been heads-down running the business. A public voice was never the priority.

Or you know it matters, you just don't know where to start, or how to make it drive business impact.

The solution? A system for showing up on social media as the obvious choice in your space, so the right opportunities find you. Customers. Partners. Investors. The deals you can't get to from outbound alone.

The Visible CEO Program

An 8-week sprint to put your voice in market.

Two weeks of intensive strategy.

Six weeks of execution and 1-on-1 coaching.

Designed for founders and CEOs ready to be the most known operator in their category.


BY ABISOLA SHOF · CREATOR & BUSINESS OWNER

600K

AUDIENCE BUILT

5 yrs

ON CAMERA

1:1

DIRECT ACCESS


Meet the Coach

Hello!

I'm Abisola Shof.

I built 600,000 followers from scratch. Now I help founders apply the same principles to become the most relevant voice in their industry— so the right deals, partners, and capital come to them.

Most CEO branding teaches you to perform. I teach you to show up in a way that is useful and real. That's what wins trust online, and trust is what brings the right opportunities to you.

The Enclave Method

Phase One
01

WEEKS 1–2 · Build

We define the strategy that will run for years.

The most important two weeks of the program. We figure out what you should actually be known for, and build the system that turns that into consistent content.

Authority positioning & brand definition

  • Audience identification and messaging

  • 3–5 content pillars tied to your expertise

  • Signature series development

  • Business funnel direction


Phase Two
02

WEEKS 3–8 · Deploy

We execute, and refine the strategy with data

You create content. I review every piece before it goes out, refine your scripts and delivery based on what actually works. This is the phase most founders quit on their own. We do it together.

  • Weekly content review and feedback

  • Script & on-camera delivery coaching

  • Performance analytics & strategy adjustments

  • Direct message access between sessions

  • Setup funnels from your content

IS THIS FOR YOU?

Built for a specific kind of founder.

THIS IS FOR YOU IF…

You've built something real and you're ready to be known for it.

✔️ You've built a profitable business with revenue and traction

✔️ You have a unique insight or expertise worth amplifying

✔️ You are ready to invest in being known beyond your existing network

✔️ You want to use your visibility to acquire leads, partners, and investors

THIS IS NOT FOR YOU IF…

You've built something real and you're ready to be known for it.

✔️ You want someone to run your social media with no input from you

✔️ You are unwilling to show up on camera

✔️ You haven't yet built the underlying business this would amplify

Frequently Asked Questions

  • The program is designed around CEO calendars. Expect 1–2 hours per week during the Build phase (weeks 1–2), then 3–4 hours per week during execution. Most of this time is for content production.

  • Most people aren't, at the start. On-camera presence is a skill, and a meaningful part of the program is building it. From script structure, to pacing, eye contact, and body language. Most founders see noticeable improvement within the first three sessions.

  • We pick 1–2 platforms where your audience already is, and stay focused. For most leaders, that is LinkedIn and one of Instagram, TikTok, or YouTube, depending on your business model.

  • Absolutely! Most founders bring one team member to handle production logistics.

  • The Visible CEO Program is a premium 1:1 engagement. Pricing is shared on the fit call once we've confirmed the program is the right fit for you and your business.

  • Book a 15-minute fit call. There's no pitch. We talk about your business, where you are, where you want to be, and whether the timing is right.

    If for some reason it's not the right fit, I'll tell you, and point you in the right direction.

Be the founder your industry can't ignore.

Start The Visible CEO Program.